Health & Wellness & Retail

The leading mouthwash brand, specially formulated to strengthen tooth enamel and protect against decay, fights back against myths and competitors. 

Listerine® has long been hailed the “fresh breath giver and clean mouth maker”. The mouthwash kills 99% of bad breath germs, offers a vast line of oral care products, and gives patients and health consumers tips & tricks daily on how to maintain healthy oral hygiene. There are 6 common benefits of using the  bottle on a regular basis: 1)  2) Cavities. Makes Them Beg For Mercy.

  • Fights cavities & makes them beg for mercy
  • Restores minerals for building enamel
  • Strengthens teeth whith fluoride. 
  • Kills halitosis or “bad breath” (watch your step, garlic)
  • Cleans the whole mouth – every nook & cranny
  • Has an enjoyable minty taste & experience in the process.
Yet in more recent years, new data has shown that some mouthwashes are giving consumers negative side effects. ​

How does well-known, old-school mouthwash brand, Listerine® reinforce its safe ingredients, global positive sentiment and sustainability protocols, while repositioning itself among millennial audiences? 

Reinforced America’s #1 mouthwash brand as a trusted oral care brand that gives you a cleaner, healthier mouth by refreshing the brand across social communities.

Social Media Mgmt.
Creative Services Mgmt.

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